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Pricing

Two plans, no lock-in

Both plans include WhatsApp bookings, payments and the AI assistant. Ultimate adds more AI conversations, premium AI, campaigns and priority support. Free for 14 days once your WhatsApp is live. All prices + VAT.

Two plans, no lock-in

2 months free
  • Basic

    14-day free trial

    WhatsApp bookings, payments and AI assistant, club management over WhatsApp and the full panel.

    €49/month

    Billed monthly · All prices + VAT

    • 1,500 AI conversations per month
    • WhatsApp bookings and payments
    • Automatic replies (no AI)
    • Card and Bizum payments
    • Full panel: metrics, court status, members and pricing, import/export, academy and recurring bookings
    • Roles for your team
    • AI assistant: knowledge base, persona, forbidden topics and playground
    • Club management over WhatsApp for your team

    Fee per booking paid online: 1.5% (min. €0.20) + VAT

    E.g. a €18 court → €0.27 + VAT · No fee when paid at the club.

  • Recommended

    Ultimate

    14-day free trial

    Everything in Basic with more AI conversations, premium AI, campaigns and priority support.

    €89/month

    Billed monthly · All prices + VAT

    Everything in Basic, plus:

    • 5,000 AI conversations + 1,000 premium per month
    • WhatsApp campaigns: bulk sends with filters and estimated cost
    • Leagues and tournamentsComing soon
    • Priority support

    Fee per booking paid online: 0.75% (min. €0.10) + VAT

    E.g. a €18 court → €0.14 + VAT · No fee when paid at the club.

All prices + VAT · Free for 14 days once your WhatsApp is live: you won't be charged until the trial ends and you can cancel anytime. Stripe's per-payment fees are paid by the club, separately.

Included in both plans

  • Guided club setup
  • Panel in Spanish and English
  • Customer import and export
  • Cancel anytime
  • Free updates
  • Your data, always exportable

Online payments: the money goes straight to your club's Stripe account. SmashBook charges a small fee only on bookings paid online (with a minimum per payment); there's no fee when customers pay at the club. Stripe's per-payment fees are paid by the club, separately.

Questions about the plans? Write to us

FAQ

What clubs usually ask us

Do my customers need to install anything or create an account?

No. Your customers message the club's WhatsApp as usual. The dashboard is only for your team.

Can I use the WhatsApp number my club already has?

Yes. You connect your WhatsApp Business number from the dashboard and can keep using the WhatsApp Business app on your phone at the same time.

What if the assistant doesn't know the answer?

It only answers with your club's data. If it doesn't know something it says so and, if you enable it, hands the conversation to your team, who see it in the dashboard inbox.

How do I get paid for bookings?

However you like: at the club, with optional online payment, or required payment in advance. Online payments go through Stripe (card, Apple Pay, Google Pay and Bizum) straight to your club's account.

Can I give members different prices?

Yes. You create membership types with their price per time slot and the assistant recognises each member by phone.

Can I bring my current customers?

Yes. Import an Excel or CSV file with your players and SmashBook detects duplicates.

Who can see my club's data?

Only your team, with the role you give them. Each club is isolated from the rest in the database and you can export your data whenever you want.

How much does SmashBook charge per online payment?

A fee per booking paid online: 1.5% (min. €0.20) + VAT on Basic and 0.75% (min. €0.10) + VAT on Ultimate. On a €18 court that is €0.27 or €0.14 + VAT. No fee when the customer pays at the club.

Is there a lock-in period?

No. Pay monthly or yearly (2 months free), switch plans and cancel anytime from the panel. Your 14-day trial starts once your WhatsApp is live.

Ready for your club to take bookings by itself?

Sign up your club in 5 minutes or ask us for a demo with your courts and prices.